Pedro Garcia - A Century of Tradition

A Family with a Purpose

"Pedro García’s story began in 1925 when our grandfather founded the company. Our father made it grow, laying the foundations for what we are today. We now represent the third generation at the helm of the brand, and the recent addition of the fourth generation brings new energy, allowing us to continue this legacy with the same passion and dedication.” — Pedro and Mila García

Pedro García’s story began in 1925, in a small workshop in Elda, Spain. Since then, three generations — and now a fourth — have carried forward not just a name, but a vision rooted in ethics, craftsmanship, and a sense of place.

Still a family-owned company, Pedro García has remained committed to its region, producing every pair of shoes in-house in Elda and working with local artisans whose skill and care define the brand.

From the early days to today, the values of honesty, dedication, and refined restraint have shaped every choice. This quiet consistency — of quality, intention, and material — is what has built Pedro García into a globally recognized name, worn in over 48 countries and embraced by figures such as Michelle Obama, Taylor Swift, Julia Roberts, and Queen Letizia of Spain.
SEASONS: A Journey Through Spain With Pedro García

A Book to Celebrate a Century

To mark this landmark year, the García family presents SEASONS: A Journey Through Spain with Pedro García — a curated visual and cultural exploration that reflects the spirit behind the brand. Shot by photographer Daniel Riera, the book is a journey through Spain’s rich and varied landscapes: the deserts of the Castilian plateau, the cliffs of the Cantabrian coast, the calm southeastern waters, and the vibrant pulse of Spanish cities.

It’s a celebration of heritage and a meditation on identity — a record of the country’s crafts, customs, and places, and a tribute to the values that have guided the brand for 100 years. SEASONS is not just a book; it’s the story of Pedro García through the places that shaped it.
ESSENTIA: Centenary Capsule Collection A Tribute to Craft and Heritage

To celebrate 100 years, Pedro García introduces Essentia — a capsule collection that distills the brand’s soul into a series of timeless, refined silhouettes.

Each piece is handcrafted in Elda using premium materials: ethically sourced mother-of-pearl, hand-woven silk satin, vegetable-tanned vacchetta leather, and Swarovski crystals.

Essentia embodies everything the brand stands for — excellence, intention, sustainability — and offers a vision of luxury rooted in craftsmanship and Mediterranean elegance. Comfort isn’t an afterthought, but a principle: cork and rubber insoles ensure ease, while form remains quietly elegant. These are shoes designed to move with you, not just be admired.
Pedro García & Swarovski 25 Years of a Sparkling Affair

2025 also marks a quarter-century of Pedro García’s partnership with Swarovski — a collaboration that began in 2000 and has since redefined how crystals are used in modern design. From the very start, Pedro García pioneered the application of Swarovski crystals on everyday silhouettes, taking shimmer out of the evening and into the light of day.

Today, that innovation continues — with new ways to integrate brilliance, craftsmanship, and functional elegance into collections that speak of both tradition and reinvention.

The Shape of Legacy On craft, care, and the quiet strength of staying true

Some brands chase the moment. Pedro García shapes it — slowly, with care.

For a century, the brand has refused shortcuts. Instead, it has chosen rhythm over speed, heritage over trend, substance over noise.

Designs are created through dialogue: between past and future, tradition and progress, utility and beauty. That Mediterranean sensibility — warm, slow, intentional — is present in every detail: the materials, the process, the gesture.

“As we celebrate a century of history, we will continue moving forward with the same dedication, honoring the legacy that defines us, and innovating to build an even brighter future.” — Mila and Pedro García

Pedro García doesn’t follow fashion. It follows truth. A legacy in motion. Grounded. Evolving. And always looking forward.